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Cosmetic Dentistry Specialist

Daniel B Mendoza & Associates

Dentist located in Redwood City, CA

By 2024, the global cosmetic dentistry market is expected to reach nearly $28 billion because more than 99% of people think a smile is the most important social asset. If you’re looking to improve the appearance of your smile, call or make an appointment online today at the office of Dr. Daniel B. Mendoza in Redwood City, California.

Cosmetic Dentistry Q & A

What is cosmetic dentistry?

Cosmetic dentistry is the term used to refer to dental procedures that improve the appearance of your teeth. However, these approaches don’t always improve tooth health. While traditional dentistry helps keep your teeth and gums healthy, cosmetic dentistry focuses on enhancing the appearance of your teeth, mouth, and smile.

What procedures are considered cosmetic dentistry?

The most common cosmetic dentistry procedures are:

Teeth whitening

There are several teeth whitening options available. Dr. Mendoza performs teeth whitening, also referred to as bleaching, in his office and provides systems for at-home use. Additionally, many stores offer over-the-counter teeth-whitening products.


Through the use of adhesive tooth-colored materials, bonding helps improve the appearance of chipped, broken, cracked, and stained teeth. Bonding also helps minimize large gaps between teeth.


Custom-made from porcelain, these thin shells cover the front of your teeth to disguise discoloration and imperfections.
Tooth reshaping

Also referred to as dental contouring, tooth reshaping involves modifying or removing enamel from your teeth to improve their appearance. This procedure is often combined with bonding.

Crown lengthening

If more gums than teeth are visible when you smile, or your gum line is uneven, crown lengthening helps your teeth appear longer. Through a minor oral surgical procedure, tooth lengthening removes excess gum tissue to expose more of your tooth's crown.

Smile makeovers

Through the use of several cosmetic dentistry procedures, smile makeovers completely overhaul the look of your teeth and smile.

What are the benefits of cosmetic dentistry?

Some of the most common reasons for undergoing cosmetic dentistry procedures include:

  • Correcting aesthetic flaws (fixing chipped, stained, cracked, misshapen, or gapped teeth)
  • Revealing a younger appearance (concealing discoloration and decay)
  • Helping prevent future dental damage (strengthening and prevent further wear by covering up fractures and worn edges)
  • Boosting self-confidence (an improved appearance helps you feel better about yourself)

To find out what cosmetic dentistry can do for your smile, call or make an appointment online today at the office of Dr. Daniel B. Mendoza in Redwood City, California.